Digital Performance Assistant Manager - Drive Growth & Conversions

Join Bussan Auto Finance as a Digital Performance Assistant Manager and take the lead in transforming our digital marketing landscape. In this dynamic role, you will spearhead the optimization of all digital campaigns to boost lead generation, enhance registration conversions, and maximize customer acquisition. Based in Jakarta Selatan, this is your chance to work in a fast-paced environment where your strategic insights will drive significant growth.

As a Digital Performance Assistant Manager, you will work closely with our marketing team to implement data-driven strategies using tools like Google Analytics, Google Ads, and Meta Ads Manager. You will analyze campaign performance, identify key trends, and recommend actionable improvements to ensure we achieve our marketing objectives.

Bussan Auto Finance is a leading player in the automotive financing industry, known for its innovative approach and commitment to excellence. We offer a collaborative work environment, professional development opportunities, and a competitive salary package.

📋 Tanggung Jawab Pekerjaan

• Lead the optimization of digital marketing campaigns across all channels, including Google Ads, Meta Ads, and SEO.
• Analyze campaign performance data using tools like Google Analytics and Meta Ads Manager to identify trends and opportunities for improvement.
• Develop and implement data-driven strategies to boost lead generation and enhance registration conversions.
• Collaborate with the marketing team to create and execute comprehensive digital marketing plans.
• Monitor and report on campaign performance metrics, providing regular updates to stakeholders.
• Stay updated with the latest digital marketing trends and best practices to ensure our campaigns remain competitive.
• Manage and mentor junior team members, fostering a culture of continuous learning and improvement.
• Work closely with the sales team to align digital marketing efforts with sales goals and objectives.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in digital marketing, with a proven track record in campaign optimization and performance analysis.
• Proficient in using digital marketing tools such as Google Analytics, Google Ads, and Meta Ads Manager.
• Strong analytical skills with the ability to interpret data and provide actionable insights.
• Excellent communication and interpersonal skills, with the ability to work collaboratively in a team environment.
• Certification in Google Analytics or Google Ads is a plus.
• Familiarity with the automotive financing industry is a plus.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

🛠️ Keahlian

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